Tuesday, December 18, 2012

Out for Launch

Poems-It takes talent and I believe a different wiring in your head to write and appreciate them.I can never make the words falls so perfectly in sequence that would evoke a emotion in the readers head.My sister Sakshi on the other hand has several one them to her credit published in journals. What is my contribution to this feet you ask ? I can proudly tell you that I am the sole source of "countless nuisance moments" in her life which inspire her to write .(a.k.a vent it all out).
 Her latest penmanship made me think that perhaps she should bundle her writings and publish her own book. (After all my grandfather had several under his belt.They are out of print now but you can still request order them here Amazon Link1Amazon Link 2)
We should celebrate her publication in style.Let me do a book launch for her book (Hopefully not like the one I attended in 08).
All I need is :
Invitations: I looked up my list of Facebook friends to invite.
I pinged a few and soon realized that the book-reading habit is not just dead but buried, with a stake through its heart so that unlike Dracula it can't rise from its grave.
Nobody reads books any more, not even on Kindle which was devised as a fashion accessory - like Gucci earplugs or Armani hernia trusses .Medical science has yet to establish that the reading of books can cause cancer and make hair grow on the palms of your hands. However, it is generally accepted that books are injurious to mental health in that they distract from watching Bigg Boss/Bachelor, playing angry birds, and catching up on the latest tweet that's doing the rounds .No worries, it would be a small cozy group.
Guest of Honor:
Undeterred, next on the agenda is finding someone to launch it. It had to be launched by a Celebrity, who should be a Big Name. It could be a politician or a show biz personality or perhaps another author. But the preferred kind of Big Name is the Big Name which doesn't fit into any particular slot and is known only to be famous for being famous. Like Kim Kardashian or Charlie Sheen.
{Coin Toss}
Heads. Charlie Sheen it is.I hope he reads my mail when he is sober i don't want my invitation to be swept under the carpet in his drunken stupor.
Cause:
It’s in vogue , to associate part of your earning to a charity. My mom does enough pro bono activities to support education, girl rights,unemployment and what not.So now its my responsibility to stand up for what i believe is a lost cause and needs attention.
Shoes.
I can already see the electronic scroll in font size 12 ,color neon ,font -Helvetica on the website “In aid of buying new shoes relief fund”.This should evoke enough empathy and drive sales.Yayy.
Website : 
I need a place to display the cause, share pictures  and get RSVP's.
Summary:To summarize ,the checklist for a successful launch are: guests, chief guest, cause, website and oh yeh the book maybe..just maybe.
Sorry need to go now, I need to update my out of office message to “Out for launch”.

In full disclosure, the checklist above is not going to get you very far with your book launch but I highly recommend Guy Kawasaki’s latest publication.

6 comments:

  1. funny read though the link there in end is helpful..thanks

    ReplyDelete
  2. Since you mentioned Charity, I guess, you are not looking for financial gains, at least not immediately. You can use social media to begin with. Create a Facebook page. Ask (read.. force, bribe, beg) friends to subscribe to it. Regularly update it with posts and see the public reaction. If all goes well, maybe someone may notice and find the content worthy enough to be published. I have seen several people doing this. All the best!!

    ReplyDelete
  3. I am impressed.
    Guy Kawasaki comments on your blog, that's an achievement !
    You are the best Swati!!

    ReplyDelete

Brickbats/Smiles