Showing posts with label book launch. Show all posts
Showing posts with label book launch. Show all posts

Tuesday, December 18, 2012

Out for Launch

Poems-It takes talent and I believe a different wiring in your head to write and appreciate them.I can never make the words falls so perfectly in sequence that would evoke a emotion in the readers head.My sister Sakshi on the other hand has several one them to her credit published in journals. What is my contribution to this feet you ask ? I can proudly tell you that I am the sole source of "countless nuisance moments" in her life which inspire her to write .(a.k.a vent it all out).
 Her latest penmanship made me think that perhaps she should bundle her writings and publish her own book. (After all my grandfather had several under his belt.They are out of print now but you can still request order them here Amazon Link1Amazon Link 2)
We should celebrate her publication in style.Let me do a book launch for her book (Hopefully not like the one I attended in 08).
All I need is :
Invitations: I looked up my list of Facebook friends to invite.
I pinged a few and soon realized that the book-reading habit is not just dead but buried, with a stake through its heart so that unlike Dracula it can't rise from its grave.
Nobody reads books any more, not even on Kindle which was devised as a fashion accessory - like Gucci earplugs or Armani hernia trusses .Medical science has yet to establish that the reading of books can cause cancer and make hair grow on the palms of your hands. However, it is generally accepted that books are injurious to mental health in that they distract from watching Bigg Boss/Bachelor, playing angry birds, and catching up on the latest tweet that's doing the rounds .No worries, it would be a small cozy group.
Guest of Honor:
Undeterred, next on the agenda is finding someone to launch it. It had to be launched by a Celebrity, who should be a Big Name. It could be a politician or a show biz personality or perhaps another author. But the preferred kind of Big Name is the Big Name which doesn't fit into any particular slot and is known only to be famous for being famous. Like Kim Kardashian or Charlie Sheen.
{Coin Toss}
Heads. Charlie Sheen it is.I hope he reads my mail when he is sober i don't want my invitation to be swept under the carpet in his drunken stupor.
Cause:
It’s in vogue , to associate part of your earning to a charity. My mom does enough pro bono activities to support education, girl rights,unemployment and what not.So now its my responsibility to stand up for what i believe is a lost cause and needs attention.
Shoes.
I can already see the electronic scroll in font size 12 ,color neon ,font -Helvetica on the website “In aid of buying new shoes relief fund”.This should evoke enough empathy and drive sales.Yayy.
Website : 
I need a place to display the cause, share pictures  and get RSVP's.
Summary:To summarize ,the checklist for a successful launch are: guests, chief guest, cause, website and oh yeh the book maybe..just maybe.
Sorry need to go now, I need to update my out of office message to “Out for launch”.

In full disclosure, the checklist above is not going to get you very far with your book launch but I highly recommend Guy Kawasaki’s latest publication.

Friday, July 11, 2008

Wit -n(l)ess.

We landed at a social do where we could have skirted our way out in 15 minutes if we wanted to but the urge to try something new on a Saturday afternoon (In the dual between "Need for something new" vs "Grey cells" the winner was "Need for something new" ).
We were at a Book launch and the cocktails and snacks were inevitable.For the record Alcohol to me in any form is not acceptable (not even in the form of cough syrup).No body in my family touches it .
We have no bad history and I guess I just want to continue the good tradition so cocktails were not for me but a glass of mock tail is what I held in my hand.
So there I was standing trying to figure why the salmon was deep fried and not stir fried (Thoughts about the book were not possible. I did not know the name), I happened to bump into a bald guy who apparently returned from the U S of A ,last fortnight (at the end of next fifteen minutes I was 80% convinced he works in a BPO and that was all the reason for his “Angrezi accent”.)
He wanted to share his experience as how he had presided(that’s the word he used) over many book launches and how his knowledge of books was superior to others present in his vicinity. How the taste of the common man was distasteful. That he shared warm relationships with Page 3 writers and how he shunned limelight as he was a reserved person by nature(Somebody please notify the the editors of Oxford dictionary the word reserved now refers to Don Juan) I stood there trying to think of line no 5 of page no 1 of the book”101 ways to get away from annoying acquaintances” well he was not really an acquaintance but that’s the last book I read.
So now this ”dude”(dadoo more like it) turns to me to start another round of conversation.I saw my life savior Sandhya walking towards me I waved frantically to her as though my life depended on it(ahh.. I overreacted , anybody subjected to such treatment disguised as harmless conversations  definately needs to reach out for help)
Now this gentleman beside me greets sandhya as
“ wazzap”
She smiles, pauses and bringing her bag an inch closer to her size "zero" bebo inspired waist turns toward him and says I don’t know .
A pregnant pause.( oh this did REAL damage to his size 15 ego).
Sandhya continued "I have been asked this several times and I really don’t understand the meaning of the word you just spoke. How should one ideally respond to this ?".
Aha “ABCD” squirmed.
NO guys I did not giggle (I was busy counting calories I had devoured in last half an hour).
He replied (His face changing colors from crimson to mud ).
“Well ah you see ideally I am fine would do.Excuse me .I see my friend is standing there alone .Nice meeting you.”
Yipeee.
Sandhya you have no idea what you have done.
Thank you!!!!!!!!
But the ignorant (Ignorance is bliss) and baffled Sandhya looked at me and asked:
“Did I do anything wrong ??”
No girl, you couldn’t have been better.
I smiled.
So there I stood with my version of Hancock (he is the “in” superhero) standing beside me. My appetite all satiated.
And finally the author in question my uncle emerged at last smiled, graced, spoke, read a para, people applauded, we smiled ,He signed a few books .
Time to go.
The world is safe again.

Ps: About the Book
Tittle:”Hidden Monsters”
Author:******
Chapter 1: Strangers at parties.(Damn!!!!)
Publisher:*******
Date: July 2008.

And anybody pointing mistakes in this blog would find place in my uncles sequel coming out next month.
Oh I gotta go now. Osama called up. He can’t seem to take any decision without me. Chow.